🔍Checked against official sources and updated regularly by a JAPHIC-certified operator. About us →
⚡ Quick facts
Celebrate the 30th anniversary of MEDICOM TOY at their spectacular 2026 exhibition in Omotesando Hills, Tokyo. Discover exclusive BE@RBRICKs, the "World 100 Years From Now" theme, and how to get tickets.
📂 Events
🔄 Updated 2026-07-13
#Medicom Toy
#BE@RBRICK
#Tokyo
📅
Got your dates locked in?
Now that this event is on your calendar, here's the order to book everything else for your Japan trip.
[Disclosure] This article contains affiliate links. We may earn a commission at no extra cost to you.
For collectors of designer toys, BE@RBRICKs, and pop culture memorabilia, summer in Tokyo means one thing: the annual MEDICOM TOY EXHIBITION. This year is particularly special as MEDICOM TOY celebrates its 30th Anniversary! Since its establishment on June 24, 1996, the brand has revolutionized the toy industry, and this 24th edition of their summer festival promises to be the biggest one yet.
If you are planning a trip to Japan this summer, or if you're a die-hard BE@RBRICK fan, this is an event you simply cannot miss. Here is everything you need to know about the MEDICOM TOY 30th ANNIVERSARY EXHIBITION in Omotesando, Tokyo.
Event Overview: What to Expect
Held under the visionary theme of "The World 100 Years From Now" (100年後の世界), this 6-day special festival offers a glimpse into the future of toys, art, and human imagination.
Visitors will be the first to witness brand new product announcements, exclusive collaborative pieces, and, of course, a dazzling array of limited-edition BE@RBRICKs. The exhibition is known for its breathtaking displays that blur the lines between toys and contemporary art.
Key Details
Event Name: MEDICOM TOY 30th ANNIVERSARY EXHIBITION
Dates: July 25 (Saturday) – July 30 (Thursday), 2026
Venue: Space O (Space Oh), Omotesando Hills Main Building B3F
Address: 4-12-10 Jingumae, Shibuya-ku, Tokyo
Theme: The World 100 Years From Now
Why You Should Visit
MEDICOM TOY’s summer exhibition has been a staple event since its inception in 2003. As an inbound tourist, attending this event offers a unique opportunity to:
See Unreleased Products: Be the first in the world to see the upcoming lineup of figures, including highly anticipated BE@RBRICK collaborations with global brands, artists, and anime franchises.
Purchase Exclusive Merchandise: The exhibition usually features venue-limited items that are highly sought after in the secondary market. (Note: Admission and purchasing rules can be strict, so check official guidelines).
Experience Harajuku/Omotesando Culture: Located in the basement of the iconic Omotesando Hills, the venue is right in the heart of Tokyo's fashion and pop-culture district.
How to Get There
Space O is conveniently located inside Omotesando Hills, a premier shopping complex in Tokyo.
By Train:
A 2-minute walk from Omotesando Station (Tokyo Metro Ginza, Chiyoda, and Hanzomon Lines) via the A2 Exit.
A 3-minute walk from Meiji-jingumae 'Harajuku' Station (Tokyo Metro Chiyoda and Fukutoshin Lines) via Exit 5.
A 7-minute walk from Harajuku Station (JR Yamanote Line) via the Omotesando Exit.
After enjoying the exhibition, you can easily spend the rest of the day exploring the trendy boutiques of Omotesando or the vibrant, youthful streets of Harajuku.
Ticketing: Entry to the MEDICOM TOY EXHIBITION often requires advance ticketing or a lottery system, especially for the first few days when exclusive merchandise is sold. Be sure to check the official MEDICOM TOY website for the latest English announcements regarding admission.
Payment: While most major credit cards are accepted in Japan now, it's always good to have some yen on hand or a reliable travel card.
Tax-Free Shopping: Omotesando Hills offers tax-free shopping for tourists at many of its stores, though you should confirm if the exhibition's special pop-up shop participates in the tax exemption program.
Don't miss this chance to celebrate 30 years of toy history in the making. Let the MEDICOM TOY 30th ANNIVERSARY EXHIBITION be the highlight of your 2026 Tokyo itinerary!
When and where is the MEDICOM TOY 30th Anniversary Exhibition taking place?
The exhibition runs from July 25 to July 30, 2026. It is held at Space O, which is located on the B3F of the Omotesando Hills Main Building in Tokyo.
Do I need to buy tickets in advance to attend?
Entry to the exhibition often requires advance ticketing or a lottery system, particularly during the first few days when exclusive merchandise is sold. Visitors are advised to check the official MEDICOM TOY website for the latest announcements regarding admission.
What is the theme of the 2026 exhibition?
The theme for this special 6-day festival is "The World 100 Years From Now" (100年後の世界). It focuses on offering a glimpse into the future of toys, art, and human imagination.
Which train stations are closest to the event venue?
The venue is highly accessible, being just a 2-minute walk from Omotesando Station via the A2 Exit. It is also a 3-minute walk from Meiji-jingumae 'Harajuku' Station via Exit 5, and a 7-minute walk from the JR Harajuku Station's Omotesando Exit.
Can tourists get tax-free shopping at the exhibition?
While many stores inside Omotesando Hills offer tax-free shopping for tourists, you will need to confirm if the exhibition's specific pop-up shop participates in the tax exemption program.
🛒
Order & Ship to Your Hotel!
Amazon Japan online order → delivered to your hotel next day
🧾 Before you buy: tax-free, payment and getting it home
Tax-free basics
Bring your passport and spend at least ¥5,000 at one shop on the same day.
From 1 November 2026 the system changes: you pay the full price including consumption tax in the shop, then complete a refund procedure before you leave Japan. Buying tax-free at the register ends.
The same reform abolished the general-goods/consumables split, the ¥500,000 daily cap on consumables and the special sealed packaging. What changes on 1 November 2026 →
⚠️ Since 1 April 2025, goods shipped to your home country by international parcel are no longer tax-exempt. If you want the tax break, carry the item out yourself as baggage — shipping is for convenience, not for saving tax.
Paying
Big electronics and chain stores take international cards. Small card shops and second-hand stalls are often cash-only, so keep some yen on you.
Wallets from 17 countries and regions work at PayPay's QR terminals through Alipay+ — including Singapore, Hong Kong, Malaysia and the Philippines. You pay with your own app and the yen amount converts automatically. Cards from the US, UK and Australia are not part of this, so use your card or cash there.
Sources: Japan National Tourism Organization (japan.travel) / PayPay (about.paypay.ne.jp)
